Quartile rating: 6/10 · 1 rating
A social media personality travels with his friends to Moscow to capture new content for his successful vlog. Always pushing the limits and catering to a growing audience, they enter a cold world of mystery, excess, and danger. When the lines between real life and social media are blurred, the group must fight to escape, and survive.
Follow Me (2020) is a competent but largely formulaic horror-thriller that rides the social media influencer wave without doing much new with it. The plot is fairly predictable, borrowing heavily from escape room horror tropes with a Moscow backdrop that adds mild intrigue but not enough to elevate the derivative screenplay. Acting is serviceable but unremarkable, with characters that feel more like archetypes than real people. Cinematography is a modest bright spot — the Moscow setting and escape room sequences are shot with reasonable style and energy. The twist ending generates some genuine surprise and has been noted as one of the film's stronger elements, saving it from feeling entirely routine. Novelty is low — the social media influencer angle has been done better elsewhere, and the escape room subgenre was already well-trodden by 2020.